Bryan’s background and professional experience includes:
Studied for a Degree in Mechanical Engineering (2002-2004)
Founder of Nicspicks betting blog amongst other sports betting websites (2007-2026)
Head golf columnist for Unibet (2009 – 2019)
2010-2012: Golf writer for Matchbook and 888Sport.
2011-2020: Contributor to several betting sites, magazines and newspapers including the Independent and Golf World, as well as continuing to build my own brand.
2022-2023: Bryan authored two sports betting books available for purchase on amazon: Angles and Edges and Hypnotised by numbers.
2021-2024: Content specialist for GDC (Gamblingdotcom) Group helping head up a massive project creating SEO and NLP optimised sports betting and casino sites and content for different states around the US as sports betting went live.
2024: Head golf columnist at Smarkets, moving on from online betting (dot com).
2025: Head golf man and sports content writer at FIRST (Uneforte)
2022-present: Bryan has continued his diverse content writing and ad hoc work for different operators while adding more editorial and video / podcasting experience to his portfolio.