Flutter Announces Over Half of Customers Have Tried “My Spend” Tool

FanDuel Sportsbook is taking a new approach to the fight against problem gambling.

FanDuel parent company Flutter has announced that over half of users have used the new “My Spend” tool. This new feature from FanDuel Sportsbook allows bettors to get a clear view of their money management. They can view how much they have deposited, how much has been withdrawn, and other numbers to help ensure they can avoid betting more than they can afford.

The tool can currently be found under the “promos” tab on FanDuel.

Big Win for Responsible Gambling

FanDuel received praise after launching its new My Spend tool, but success was far from guaranteed. While it's too early to know its exact impact, the engagement level shows that bettors are interested.

The tool’s success is a big win for responsible gaming advocates. FanDuel is the leader of the US sports betting industry, meaning it has the most extensive customer base. This boosts My Spend's reach and will likely lead the rest of the industry to follow FanDuel’s example.

FanDuel Focused on Fighting Problem Gambling.

FanDuel was motivated to show customers and lawmakers its commitment to responsible gaming practices. The company hopes this will keep current customers happy while preventing crackdowns from regulators and the federal government.

“We want our customers to know what they are spending and to ensure they are within their comfort zone. Since the launch of My Spend, we’ve seen a meaningful rise in engagement with tools that give our customers the ability to create a personalized plan to manage their play,” said Jill Watkins, Senior Commercial Director of Responsible Gaming at FanDuel. “We’re encouraged by the progress and remain steadfast in our commitment to making responsible play a natural part of the FanDuel experience for all customers.”

More New Tools Coming from FanDuel

FanDuel’s leadership has promised that the My Spend feature will not end its campaign to promote responsible gaming. While details are scarce, they are looking at a new way to detect problematic betting patterns. The goal would be to catch those struggling with problem gambling before the issue spins out of control.

While some may question FanDuel’s steadfast commitment to problem gambling, they seek a solution. The My Spend tool will spurn action from other operators to tackle the issue, which could finally help curb the growing problem.