Alberta Gives $2.4M in iGaming Funds for Gambling Treatment

Lucas Dunn
By: Lucas Dunn
Industry
Stacks of green, red, and black poker chips next to a laptop keyboard, representing online gambling

Photo by Flickr, CC BY 2.0

Key Takeaways

  • Alberta is providing about $2.4 million to Brick House Recovery Centre, the first payout from its iGaming social responsibility program.
  • The program offers four weeks of outpatient treatment and up to eight weeks of aftercare, in person in Edmonton and Calgary or virtually.
  • One percent of gross gaming revenue from Alberta's online market, launched July 13, funds addiction treatment. More recipients follow this fall.

The Alberta government is providing about $2.4 million to help Brick House Recovery Centre expand its gambling treatment and recovery services. The funding marks the first payout from Alberta's iGaming social responsibility program.

Announced on September 24, the investment aims to give Albertans access to specialized gambling addiction care. Brick House is the first organization funded through the province's open competition. Additional recipients will be chosen later this fall. The money comes from Alberta's regulated online gambling market, which launched in July.

Brick House Named First Gambling Treatment Recipient

The investment supports Brick House Recovery Centre's expansion into gambling-specific care.

Rick Wilson, Minister of Mental Health and Addiction, said gambling can have devastating consequences for individuals and families. He added that the province is ensuring Albertans can access recovery-focused supports to help people regain stability. Dale Nally, Minister of Service Alberta and Red Tape Reduction, echoed that message. He said Albertans who struggle with gambling will have real help available.

The province's open competition sought qualified providers for coordinated outpatient and online treatment services. Brick House is the first provider chosen, with more recipients to be announced later this fall.

What Brick House's Gambling Recovery Program Offers

The organization will deliver a flexible, person-centered outpatient program. Participants receive four weeks of structured outpatient treatment followed by up to eight weeks of individualized aftercare. In-person treatment is available in Edmonton and Calgary, while virtual services extend access across the province.

Dr. Lovneet Hayer, chief medical officer and co-founder of Brick House, said the organization is proud to partner with Alberta's government.

Its goal, she said, is to offer hope, practical support, and a path toward lasting recovery.

Albertans seeking help in the meantime can also find support through 211 Alberta.

How iGaming Revenue Funds Addiction Treatment

The funding comes from Alberta's regulated iGaming market, which launched on July 13, 2026. Under the program, one percent of gross gaming revenue goes to addiction treatment.

Providers applied for that money through an open competition earlier this year. The province says the investment will help build a stronger treatment system over time. Officials describe gambling addiction as a serious risk to mental health and financial stability. The initiative also fits within the Alberta Recovery Model, the province's broader framework for accessible, recovery-oriented addiction care.

Lucas Michael Dunn is a prolific iGaming content writer with 8+ years of experience dissecting it all, from game and casino reviews to industry news, blogs, and guides. A psychology graduate and painter that transitioned into the iGaming world, his articles depend on proven data and tested insights to educate readers on the best gambling approaches. Beyond iGaming content craftsmanship, Lucas is an avid advocate for responsible play, focusing on empowering players to strike a balance between thrill and informed choices.

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