DraftKings Sportsbook Extends Deal to Remain in Kansas

Michael Savio
By: Michael Savio
Sports Betting
DraftKings Sportsbook Extends Deal to Remain in Kansas

DraftKings Sportsbook Extends Deal to Remain in Kansas

Key Takeaways

  • DraftKings and Kansas Boot Hill Casino extended retail and online partnerships
  • The operator is also expanding its sports prediction markets
  • The online sportsbook remains the most popular platform in the state

DraftKings Sportsbook won’t be leaving Kansas any time soon.

The sports betting giant agreed to extend its partnership with Butler National’s Boot Hill Casino & Resort. The first will keep its large retail sportsbooks in the casino active through 2030. The second extends its online sports betting deal for another ten years.

The Kansas Lottery has authorized both deals, ensuring DraftKings retail and online operators will last until at least 2030.

Boot Hill Celebrates Extensions

By extending its partnership with DraftKings, Boot Hill Casino will continue to have a significant edge in Kansas’s retail and online sports betting markets. 

Casino General Manager Dyan Deutsch celebrated the extension with DraftKings in a Butler National press release and highlighted the partnership's benefits. 

We appreciate the Kansas Lottery’s continued confidence in Boot Hill Casino & Resort. We are also very pleased to extend our successful relationship with DraftKings. Sports wagering has become an important component of our entertainment offering and continues to attract visitors from across Kansas and neighboring states. This extension provides long-term stability for our sports wagering platform and allows us to continue investing in the guest experience and sportsbook operations.

Commercial Terms Adjusted

While the exact details on the online sports betting deal between Boot Hill and DraftKings remain unknown, one phrase from the announcement raised some questions.

According to the Butler National press release, the online extension will include “updated commercial terms that reflect current market conditions.” While this could refer to the current state of sports betting in Kansas, it may also reference the increased competition from sports prediction markets. 

DraftKings is one of the few sportsbooks that also offers a prediction market platform. It has kept sports markets out of states where its sportsbook is active. That means the operator could have walked away from the partnership and launched sports markets. Those aren’t subject to state taxes or gambling laws, allowing prediction platforms to keep far more of their profits than regulated sportsbooks.

DraftKings Remains Top Online Sportsbook

Boot Hill had plenty of reason to pursue an extension with DraftKings, which remains the most popular online sportsbook in the state. It consistently leads all operators in handle, with FanDuel only occasionally matching or surpassing the monthly revenue.

According to the Kansas Lottery’s revenue report for July, the online platform saw just under $74 million in settled wagers and $4.5 million in revenue. By comparison, FanDuel had a handle of $47.8 million and $4 million in revenue. 

The next closest operator was Fanatics with a $10.3 million handle, showing the massive gap between the top two operators and the rest of the Kansas market.

Michael is an avid sports fan and a veteran bettor from Milwaukee, Wisconsin. He learned the trade from his grandfather in Las Vegas as a kid. As an adult, Michael started picking games for a small sports betting site and has built it into a career. His experience allows him to provide tips and information to help other bettors improve their game. Michael cheers for all Wisconsin pro teams, the Arizona State Sun Devils (his alma mater), and the Ottawa Senators. He specializes in baseball betting but has extensive experience in football, basketball, and hockey. When he isn’t pouring over stats, he’s spending time with his two young children or hiking and enjoying the outdoors.

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