PointsBet Canada Selects Bede Gaming for iGaming Platform

PointsBet Canada has launched with a new iGaming aggregation and bonusing platform powered by Bede Gaming. The Ontario-based operator selected Bede Gaming following a competitive process. PointsBet Canada runs its pointsbet.ca brand on a proprietary platform developed by its Australian parent, MIXI Australia. The partnership adds external content aggregation and player engagement capabilities. Canada remains the only market where PointsBet operates online casino gaming.

Bede Delivers Expanded Content, Bonusing, and Infrastructure

Bede's open-API aggregation platform gives PointsBet Canada access to a significantly expanded casino catalog. Content providers now available include Games Global, Pragmatic Play, Play'n GO, and Light & Wonder. The platform also delivers promotion management and campaign tooling, including advanced campaign workflows and automated player lifecycle segmentation. Bede has committed to reliable infrastructure with 99.99% uptime and 24/7 monitoring from its Network Operations Center. PointsBet says the solution will support more competitive player acquisition and improved long-term retention.

PointsBet and Bede Executives Back Ontario Growth Strategy

PointsBet Canada CEO Scott Vanderwel welcomed the partnership. "Our strategy emphasizes delivering outstanding digital content that creates exceptional player engagement," he said. "I'm excited by the innovative tools we now have available with Bede. This partnership positions us strongly in Ontario and prepares us for future growth across additional Canadian markets."

Bede CEO Colin Cole-Johnson echoed the sentiment. "We're thrilled to partner with the PointsBet Canada team and eager to support their ambitious goals in Canada," he said. "Bede remains committed to providing stable, secure, and pioneering technical solutions to the North American regulated gaming markets."

Partnership Eyes Alberta and Future Canadian Markets

The multi-year agreement includes a shared roadmap for future provincial launches, including Alberta. Alberta is set to become Canada's second commercial iGaming market on July 13. PointsBet was among the first Ontario-licensed operators to apply for an Alberta license, having opened pre-registration on February 3. Bede Gaming received conditional approval from Alberta Gaming, Liquor and Cannabis (AGLC) in March. That made Bede one of the first international platform providers cleared for the province. The partnership builds on Bede's broader Canadian presence, which also includes powering the OLG's revamped mobile app.

Bede received conditional approval from the AGLC in March, making it one of the first international platform providers cleared for Alberta ahead of the province's July 13 commercial iGaming launch.