UK

Rising duties and tighter regulation are pushing sportsbooks away from aggressive bonus strategies and towards smarter, lower-friction user experiences built to improve retention and long-term value.

International Responsible Gaming Day on 17 February spotlights safer gambling measures, support services and industry responsibility.

GamCare recorded 996 referrals in January 2026, signalling faster movement from first contact into structured gambling harm treatment.

Wolverhampton Council has launched two consultations to shape a new gambling harm strategy, urging residents to share lived experiences ahead of a 20 March deadline.

The UK government’s proposed gambling tax increases aim to boost public finances, but industry voices warn higher duties could weaken the regulated market and drive offshore growth.

Novomatic’s attempt to acquire the remaining shares in Ainsworth Game Technology has fallen through after it failed to secure enough minority shareholder backing by 6 February.

Casino Guru Academy has launched a free Suicide Prevention Course at ICE Barcelona 2026, giving iGaming professionals practical tools to recognise and respond to self-harm risks.

Andrew Rhodes will leave the Gambling Commission at the end of April, closing a near five-year tenure defined by regulatory reform, affordability checks and record enforcement action.

Television gambling adverts aired during live World Cup matches increased betting frequency and likelihood, with researchers warning current UK ad rules may be insufficient.

The UK’s payment overhaul aims to reduce costs for smaller merchants, addressing the significant fees they face compared to larger businesses.