Industry leaders debate the future direction of iGaming at SoftSwiss and Clarion
In Warsaw, SoftSwiss CMO Valentina Bagna and Clarion’s Robin Harrison respond to a series of bold iGaming statements. Their discussion covers marketing, branding, the value of industry journalism, market expansion strategy, the role of reports, and whether awards deliver real commercial impact.
Why vertical merging is being tipped as the next phase of iGaming
Vertical merging is gaining momentum across iGaming as operators look to integrate technology, content and operations to remain competitive.